Per-seat recognition plan. Billed monthly or annually.
From a 30-person team to a 7,000-person organization
In short
eCardRecognizer is staff recognition for schools and districts: birthday, work anniversary, and service milestone eCards sent automatically from your HR system or directory, appreciation weeks scheduled to every building, and peer thank-yous from an intranet form. No app or login for staff. Employee data only, nothing about students.
Reaches every building and role at the email in the directory
Automations from hire dates, no spreadsheet
Employee directory only, no student data
Trusted by 9,000+ organizations
Why district recognition slips
One building remembers. Twenty-eight buildings need a system.
A principal with a birthday list keeps one school warm. Across a district, recognition depends on who remembers, and support staff in transportation, food service, and custodial are the first to be missed. Gallup finds employees who receive high-quality recognition are 65% less likely to be looking for another job, and districts feel every mid-year departure.
Teachers, aides, drivers, cafeteria, custodial, and central office get the same branded card on the same day, at the email in the directory.
Automated from hire dates
Birthdays, anniversaries, and service milestones send themselves from your HR system or a CSV. No principal has to remember.
Appreciation weeks, scheduled
Teacher Appreciation Week, School Bus Driver Appreciation Day, and custodian and nurse observances schedule to the right groups in advance.
Employee data only
The directory holds staff names, emails, buildings, and dates. No student information ever enters the system.
What districts run on it
Four pillars, one directory
Turn on what you need. Add the rest when the first one is running. The directory, the automations, the heads-ups, and the reporting are the program, not a card library.
Automations that keep it alive
Set it up once. Every birthday and anniversary goes out on the day, and the team piles on.
Hire dates and birthdays in your directory schedule every card, and years 1 to 50 each get their own designs. One to 30 days ahead, the manager and the department get a heads-up with a Schedule eCard button, and their cards land on the same day. If nobody adds one, the company card still goes out, so every person is covered every year.
Several designs and messages per milestone, picked at random, so year two never repeats year one
Local-time sends, weekend shifting, and a 3-year preview of what goes out when
Peer-to-peer recognition
Anyone can say thank you in under a minute, with no login to forget
A recognition form on SharePoint, your intranet, or behind a share link you can put on a QR code. Pick a colleague from the directory, write two sentences, send. The card arrives by email, text, or WhatsApp and opens in any browser, so frontline staff without a company inbox are in.
Embed with one iFrame or share the link; no login for sender or recipient
Profanity filter and domain allowlists keep it tidy; every send shows in reporting
app.ecardwidget.comNew campaignRECIPIENTSCustomers 2025.csv2,340 contacts, columns mappedImportedTEMPLATEHolidayThank youNew yearSCHEDULEDec 18, 9:00 AMFrom: [email protected]Schedule campaignScheduled for 2,340 peoplePreviewHappy holidays,from all of us at NorthwindMerge tag: first name, companySends2,340Opens trackedYesOne-time send. Merge tags per recipient.Jordan Lee · Marketing
Company-wide greetings
One holiday card to the whole company, scheduled ahead, and you see who opened it
Pick a design, write the message once, and schedule it to the whole directory or one department. Merge tags fill in each name, so a card to 2,000 people still reads one to one. Opens and clicks are tracked per campaign, and the yearly holidays run on their own as fixed-date automations.
Whole directory or a department filter; CSV and bulk paste too
Sent, delivered, opened, and clicked per campaign, exported to CSV
Gift cards, when you choose
A real gift card inside the card, at face value, only when the moment earns one
On the Enterprise plan, attach a gift card from your own Giftbit account or a pool of codes you already own to a milestone tier, a spot award, or a campaign. The employee claims it with a one-time code and no account. Per-card ranges, hourly, daily, and monthly caps, and an audit log with CSV export keep Finance and payroll happy.
Stays off until you turn it on; cards without a reward still go out
Caps set once, every order and claim logged
app.ecardwidget.comYour cardHappy 10th anniversary, Priya!Ten years of picking up the hardest tickets first.Thank you from all of us.$50 gift cardattached to this cardClaim your gift cardOne-time code sent to[email protected]Claimed. Enjoy it, Priya.Reward ordersAudit logPriya Nair$50 · 10-year awardclaimedDevin Okafor$25 · spot awardclaimedSam Reyes$25 · spot awardsentMonthly cap$1,150 of $2,500Caps set once by Finance. Every order logged.Priya NairGrace · Finance
How it works
Live across the district in a day
Load the directory, turn on the dates, embed the form.
1
Load the directory
Import from your HR system or a CSV each fall: name, email, building, role, hire date, birthday. SCIM keeps it current on the Enterprise plan.
2
Turn on the automations
Pick templates for birthdays, anniversaries, and milestone tiers. Schedule appreciation weeks to the right groups.
3
Embed peer recognition
Drop the recognition form on the staff intranet. Analytics by building show who is recognizing whom.
See recognition reach every building on your branding
Nothing for IT to install, nothing about students in the system
Staff never install anything or create an account. The directory holds employee names, emails, buildings, and dates only, so nothing about students is ever stored or sent. HR gets reporting by building and role.
SSO (OIDC) and SCIM 2.0 provisioning on the Enterprise plan
Recipients open the card in any browser, no login
eCards for education
District setup
buildings28 schools + central office
directoryCSV from HR, each fall
milestones1, 5, 10, 15, 20, 25, 30
observancesTeacher, Bus Driver, Custodian
peer formstaff intranet
Employee data only
Nothing about students
Will it be real, and will it last?
Recognition that is still happening a year after launch
Gallup ties high-quality recognition to employees being 65% less likely to be job hunting. Most programs never get there: managers forget, the tool gets ignored, and the cards start to feel like a template blast. eCardRecognizer is built for the tough cases, so recognition keeps happening whether or not anyone remembers.
A flood on the day, not one email
Birthday, anniversary, and milestone cards go out on their own from hire dates. Days ahead, the manager and the department get a heads-up and schedule their own personalized cards, so the employee gets a flood of recognition on the day, not one email.
The safety net
Even if nobody schedules a personal card, the company card still lands on the date. Minimum guaranteed recognition: every person, every year, and usually a stack of personal ones on top.
Nothing performative
Every automated card is different: rotating designs, personalized messages, and the manager's own words on top. Year two never repeats year one.
Your campaign, our infrastructure
You write the manager heads-up emails in your own voice, add in-person shout-out ideas, and run it from SharePoint or your intranet. The tool carries the campaign. The culture is yours.
Reporting and stats from day one: sent, opened, and clicked per card, per automation, and per campaign, exported to CSV for the leadership deck.
Programs that fade
eCardRecognizer
Recognition happens when someone remembers
Cards go out on the date, automatically, from your directory
Prefund a points budget and watch balances expire
Nothing to prefund. A real gift card at face value, only when you choose, so the budget reaches the employee
Managers stop opening the tool by month three
Days ahead, the manager and department get a heads-up and schedule their own cards. The company card goes out either way
"How do you know it works?" goes unanswered
Sent, opened, and clicked per card, automation, and campaign from day one, exported to CSV
Gift card rewards are optional and stay off until you want them. Available on the Enterprise plan.
Customer stories
What HR and culture leaders say after launch
Verbatim from the people who run recognition at Axon, Modivcare, and a 7,000-person organization.
"We've been using the eCard widget to automate our birthday and service anniversary messages, and it has genuinely transformed our workflow. What once took hours each month now happens seamlessly in the background."
D
Devin Locascio
Employee Experience Program Manager, Axon
"We have been able to create birthday cards, anniversary cards, company value cards as well as get well soon, thank you, and sympathy. This program has enhanced our overall culture, and I couldn't be more satisfied with my experience."
D
Donte Fears
Director, Culture and Team Member Experience, Modivcare
"A+ customer service and plugin! Loved the plugin/widget from the beginning, and Tim made it even better by being super helpful and responsive to ensure it worked well for our organization of about 7,000 staff."
Four choices that keep recognition reaching every building.
Include the roles that get missed
Transportation, food service, and custodial staff rarely see appreciation weeks. Put them in the directory with their own observances.
Send on the date, not at the board meeting
A milestone card on the anniversary reads as personal. A name read into the minutes in June does not.
Report by building, not just totals
Recognition analytics by building show which schools are quiet, so principals get a nudge instead of a memo.
Keep rewards simple
When a milestone earns a reward, a real gift card claimed in one click beats a points balance a teacher has to remember to spend.
Reporting
Know which buildings are recognized, and which are not
Opens, clicks, and sends by building and role, exportable for the board and the superintendent.
Opens and clicks
Per card, per campaign
By department
See which teams are quiet
CSV export
For payroll and reporting
Audit log
Every reward order and claim
Sends, opens, and clicks by campaign, building, and sender
Reward orders and claims in an audit log
CSV export for HR and leadership reporting
Rated 5 stars
Rated 5.0 on Capterra and G2 by the HR teams who run it
Reviewers rate eCardWidget, the platform behind eCardRecognizer, 5.0 out of 5 on Capterra, with 4.8 for ease of use and 5.0 for customer service, and 5 stars on G2 and the Shopify App Store. Support is a real person who answers the same day.
5.0
Overall on Capterra
5.0
Customer service
4.8
Ease of use
One engine, every kind of recognition
Milestones, appreciation weeks, and thank-yous from one directory
The same directory and templates power every send. Turn them on once.
eCards for educationYears of service awardsAutomated birthday eCardsThe full recognition platform
District recognition, answered
Common questions from school and district HR teams
No. The directory holds staff names, emails, buildings, roles, and dates only. There is no student information system integration and nothing about students is stored or sent. Keep student details out of card messages and the system never touches them.
Yes. The directory groups people by department, and a department can be a building or a role. Schedule Teacher Appreciation Week or School Bus Driver Appreciation Day to just those departments. Reporting uses the same groups.
No. The card arrives at the email in your directory, work or personal, and opens full screen in any browser on any device. Nothing to install and no account to create. Senders using the peer recognition form do not need a login either.
On the Enterprise plan, SCIM 2.0 provisioning keeps the directory in sync as staff join, move, and leave, and SSO (OIDC) handles admin sign-in. Any plan can import and update a CSV export from your HR or payroll system, which many districts do each fall.
On the Enterprise plan you can attach a real gift card to milestone tiers or spot recognition, inside ranges and spend caps you set. The recipient claims it in one click. Every order sits in an audit log with CSV export for payroll, since gift cards are taxable wages in the US.
Because the calendar depends on someone remembering. Upload the same list once and every birthday, anniversary, and milestone sends itself on your branding, with opens and clicks reported by department so you can show it ran. Your existing card designs can be uploaded as custom templates.
Book the demo, see it running on your own templates, and decide after. Nothing to prefund, nothing to install, and the demo is 30 minutes with no pressure to decide on the call.
30-minute personalized demo
See it running on your branding in 30 minutes
We load a sample directory and your templates before the call, then send a birthday, an anniversary heads-up, a peer thank-you, and a company-wide card while you watch.
1
Pick a time on the next screen
Thirty minutes, on a day that suits you.
2
We set it up on your branding first
A sample directory and your templates, loaded before the call.
3
Watch it run live
A birthday, an anniversary, and a peer thank-you sent and opened while you watch.
4
Ask anything
HRIS sync, SSO, rewards, and rollout. No pressure to decide on the call.
Book your demo
Pick a time on the next screen. A real person replies the same business day.